Does your company have the right logo?

Does your company have the right logo?

As you might know, a logo is one of the most vital components of any brand. It’s almost like a “public face” of a company - a recognizable, iconic feature that has the complicated task to appeal to people while explaining the core of the business values to the audience.

Are you getting ready for your next trade show? Here are some tips from our experts.

Are you getting ready for your next trade show? Here are some tips from our experts.

Trade shows are an incredible occasion to showcase your business, products, and services. However, if you don’t show up prepared, a fantastic opportunity could turn into a missed chance, or worse, into a catastrophic publicity nightmare for your brand! Keep reading to learn about the hottest trade show tips from industry experts.

Pantone announces their color of the year: UltraViolet

Pantone announces their color of the year: UltraViolet

Pantone is an American company that has been on the forefront of the printing industry ever since its inception in the 1950s. In later years, the company specialized in pigments and colors, creating stunning colored inks that have grown on to become prized industry standards. The company is also well-known for its color matching system, which is now considered a valued industry standard in printing, design, and many other industries.

6 Things I Wish I Knew Before Designing My First Cap

6 Things I Wish I Knew Before Designing My First Cap

This month we got a chance to catch up with our expert design team for some guidance they wish they had before designing their first cap. We also discussed the most common challenges and misconceptions that occur during the design process. How many of these tips will help you with your next headwear project?

Running Out of Marketing Campaign Ideas in 2017?

Running Out of Marketing Campaign Ideas in 2017?

While it's not always easy to come up with a reason to have another marketing campaign, there are millions of people around the world coming up with new things to celebrate each month. Check out these awareness events, celebrations and holidays that remain in 2017.

Top Reasons You Need Promotional Headwear for Your Next Trade Show

Top Reasons You Need Promotional Headwear for Your Next Trade Show

How much would it cost you to have someone walk around with a sign advertising your business all day? What if they did that every day for years? It would cost hundreds of thousands, or even millions of dollars. What if you could get the same effect for under $20?

Smart Marketing: Colors and Their Meaning - Color Psychology

Smart Marketing: Colors and Their Meaning - Color Psychology

Anyone who has ever considered creating a logo, designing marketing material, or painting a wall in their business office has had to venture into the concept of “color psychology.”